Koppers Livetarget Signs Dave Mercer

Koppers Fishing and Tackle Corp., the manufacturer of Livetarget lifelike lures, announced that it's added Facts of Fishing FYI host and new B.A.S.S. emcee Dave Mercer to its pro staff.

“Dave brings an incredible energy and enthusiasm to our team,” said Grant Koppers, who launched the company in 2007. “Dave has a very unique and fun approach to showcasing his sponsors across multimedia platforms. Dave’s sense of humor and ability to entertain both novice and avid anglers while offering education are his greatest assets and a substantial addition to our team.”

Mercer: "I can't even start to explain how excited I am to be working with the Livetarget team. Their lures have an incredibly lifelike action; they are ultra-realistic and most importantly, they really get eaten! I have been a real fan of the product line for several years."

Mercer joins Stephen Browning, David Walker and Charlie Wray on the staff.